Just-world'' theory proposes that people receive the rewards and/or punishments that they deserve. Marketing researchers examined just-world
Question:
a. For this designed experiment, explain (practically) what it means to have factor interaction.
b. Conduct the F-test for factor interaction using α = .01. What do you conclude?
c. In the journal article, the researchers reported on the ANOVA F-tests for main effects. Is this necessary? Explain.
d. A plot of the sample means for the four treatments is shown below in the Minitab graph. Explain why this graph supports your answer to part b.
e. The researchers hypothesized that when justice restoration potential is low, fair-trade purchase intentions will be lower when need is high rather than moderate. Conversely, when justice restoration potential is high, purchase intentions will be greater when Need is high rather than moderate. Is there evidence to support this theory?
Step by Step Answer:
Statistics For Business And Economics
ISBN: 9780321826237
12th Edition
Authors: James T. McClave, P. George Benson, Terry T Sincich