Lets say your college has as a goal increasing the participation in student activities on campus. To

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Let’s say your college has as a goal increasing the participation in student activities on campus. To help in this effort, you are doing an ethnographic study to better understand why students do or do not participate in student activities. How would you plan for triangulation in this study?
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Essentials of Marketing Research

ISBN: 978-0073404820

2nd edition

Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau

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