Question: List six desirable characteristics of advertisements in recessionary times
List six desirable characteristics of advertisements in recessionary times.
Answer to relevant QuestionsWhy are so many firms raising their dividend payout amounts? Is a capacity utilization rate of 50 percent good? Why? Why do you think production/operations managers are often not directly involved in strategy-formulation activities? Why can this be a major organizational weakness? Do you agree or disagree with RBV theorists that internal resources are more important than external factors for a firm in achieving and sustaining competitive advantage? Explain your and their position. Discuss how the nature of advertisements have changed in the last few years.
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