List some legal/ethical ways to gather competitive intelligence. List some illegal/unethical ways.
Answer to relevant QuestionsAs value of the dollar rises, USA firms doing business abroad see their profits fall, so some firms raise prices of their products to offset the decrease in profits. What are some risks of raising price? Marketing is becoming much more technical as are the duties and responsibilities of chief marketing officers (CMO’s). Give four examples of increasing technical aspects of marketing. If you and a partner were going to visit a foreign country where you have never been before, how much planning would you do ahead of time? What benefit would you expect that planning to provide? List six desirable characteristics of advertisements in recessionary times. How can delegation of authority contribute to effective strategic management?
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