Magazines such as People pay millions of dollars for exclusive photos of a celebrity couple’s newborn children. Are such payments justified? Why or why not?
Answer to relevant QuestionsWhat is your assessment of incidents that damage the reputation of celebrities such as Reese Witherspoon or Taylor Swift? Does it require remedial public relations, or are the incidents trivial and blow over in a few days?What is the difference between someone working in corporate public affairs (Governmental relations) and a lobbyist?How do grassroots groups use technologies to disseminate their messages? What are the benefits and risks of using social media to promote an agenda within a political arena?How does public relations contribute to the global operations of large companies?What motivates people to serve as volunteer workers?
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