Many doctors do not work individually but instead are part of a group practice often connected to

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Many doctors do not work individually but instead are part of a group practice often connected to a local hospital. How would the sales process change for a pharmaceutical salesperson selling to a hospital? Be specific with your description.

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Marketing Management

ISBN: 978-0078028861

2nd edition

Authors: Greg Marshall, Mark Johnston

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Question Posted: Aug 22, 2015 03:26 AM

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Many doctors do not work individually but instead are part of a group practice often connected to

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