Oil companies such as British Petroleum and Royal Dutch Shell sell gasoline through their own branded gas

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Oil companies such as British Petroleum and Royal Dutch Shell sell gasoline through their own branded gas stations. In some case, these companies own their gas stations. In others, the stations are owned by local franchises. How might the following factors affect the choice of corporate versus local ownership?
a) The gas station also does a lot of automotive repairs
b) The gas station is located on an interstate highway
c) The gas station has a large convenience store
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Economics of Strategy

ISBN: 978-1118319185

6th edition

Authors: David Besanko, David Dranove, Mark Shanley, Scott Schaefer

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