One potential threat in an industry is buyers influence. Yet unless buyers are satisfied, they are likely

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One potential threat in an industry is buyers’ influence. Yet unless buyers are satisfied, they are likely to look for satisfaction elsewhere. Can the fact that buyers can be threats be reconciled with the need to satisfy buyers?

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Strategic Management and Competitive Advantage Concepts and Cases

ISBN: 978-0133127409

5th edition

Authors: Jay B. Barney, William Hesterly

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Question Posted: May 08, 2015 02:58 AM

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One potential threat in an industry is buyers influence. Yet unless buyers are satisfied, they are likely

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Yes it can If buyers are powerful as explained in the environmental threats model a firm cannot aff...View the full answer

Strategic Management and Competitive Advantage Concepts and Cases

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