Online sales are projected to increase. Should Laura consider this as a more viable channel to explore?

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Online sales are projected to increase. Should Laura consider this as a more viable channel to explore? How can she drive customers to the website?

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New Venture Creation Entrepreneurship for the 21st Century

ISBN: 978-0078029103

9th edition

Authors: Stephen Spinelli, Rob Adams

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Question Posted: Feb 25, 2016 06:58 AM

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Online sales are projected to increase. Should Laura consider this as a more viable channel to explore?

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Yes particularly given her initial success on QVC ...View the full answer

New Venture Creation Entrepreneurship for the 21st Century

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