Phone directories are sometimes used for sampling frames. Go to www.reversephonedirectory.com and put in a phone number

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Phone directories are sometimes used for sampling frames. Go to www.reversephonedirectory.com and put in a phone number of someone you know in the reverse phone search (the number must be a listed number to get results). Comment on the accuracy of the information and the appropriateness of phone directories as a representative sample.

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Business research methods

ISBN: 978-1439080672

8th Edition

Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff

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