business analytics planning

Project Description:

research and locate examples, beyond those found in your textbook, of business analytics being successfully applied to strategic decision making. in addition, find examples of when business analytics has failed to be successfully applied to strategic decision making.

for your analysis, settle on one good example of a successful outcome and one example of an unsuccessful outcome. for each—your example of success and your example of failure—address the following two perspectives:

describe the actionable intelligence, or what it could have been, and the consequence to the organization in terms of revenue, market share, growth, and stock value.
discuss the quality of the business analytics plan developed by the organization and describe three characteristic of each that made it a success, or a failure.
your paper should be three to five pages in length. include at least two references in addition to your course textbook. course textbook used is a practitioner's guide to business analytics: using data analysis tools to improve your organization's decision making and strategy 1st edition by randy bartlett.
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Price Type: Fixed

Project Budget: $20 to $50
Completed
Total Proposals: 14
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