case study for panera bread

Project Description:

case reports

a good portion of the course is spent analyzing "cases", examples of businesses attempting to cope with actual situations found in the business world. in the cases the general managers must determine what the issues and answers are which will help move the business to higher performance.

case reports are written responses to specific concerns in the case, done on an individual basis. you will submit these to the blackboard link created for that purpose on or prior to 5:30 pm on the night the cases are due. you will report on two of the four cases planned. the later case report writers will have an advantage of seeing how the earlier cases may be answered, so there will be higher expectations for later case reports.

case reports direct you to answer specific questions (which will be listed on blackboard), and come to specific conclusions and recommendations. they also are practice for the reports you will have to write/present for future managers and others. case reports may go to two pages double spaced with standard font and margins for the written response, with an unlimited amount of exhibits allowed. this is to encourage both brevity and clarity of thinking. an exhibit uses the tools and concepts of this course to answer the problems encountered by the businesses as described in the cases. as you will experience on the job, high quality exhibits can immensely help the reader understand your points ("a picture is worth a thousand words"). be sure to explain, briefly, in the two page written response, or if appropriate on the exhibit itself, the conclusion the exhibit is trying to present (each exhibit should almost always include a conclusion/implications comment, especially if the exhibit's conclusion is at all unclear). use the tools that have been discussed in class up to the point of the case report, plus any other relevant tools. you must include a 5-force analysis, swot analysis and financial/numerical analysis in each case note. there should be a minimum of four exhibits (including financials, 5-force and swot) for a passing grade. there must be integration between the exhibits and the 2-page writeup that is, the exhibits should lead to the conclusions and answers in the writeup. case reports that do not reflect an integrative approach will be downgraded.

an "a" paper will be crisply written, showing insight and understanding of a breadth of concepts, stylistically clear and easy to read. note that i may cease reading written reports longer than two pages; don't waste time and space summarizing the case! get to the point.

caution: do not research current practice of the company. analyze the case solely from the data given in the text. (e.g., don't bother going to company web sites! it won't help this task, and could actually be counter-productive).

be sure to download and review the example case reports on blackboard.

here are some "helpful hints":

1) read and re-read each of the cases. look for important factors that reveal the secrets of the case. consider yourself as a consultant hired to unravel the mystery and chart the future of the firm. plan to spend a good deal of time analyzing and preparing your case note.

2) each case will have specific questions that you are to respond to. make sure that all parts of all of the questions are answered in full (even if you correctly don't believe the questions asked are the most relevant, your bosses will always want to make sure their questions are answered). the questions are basically designed to get you on track for answering the case. make sure you understand and accurately apply any relevant course concepts.

3) be consistent!! avoid internal inconsistency like the plague, especially disconnects between your exhibits and the writeup. understand the implications of each of the exhibits.

4) frequently it is helpful to construct the exhibits prior to writing up the 2 pages of case report text. the two pages should be a summary of your findings drawn from the conclusions of the exhibits.

5) recommendations should be made in light of the questions asked. these recommendations should make logical sense and be implementable.

6) state clearly any assumptions you are using in your analysis or recommendations. also, state any implications for the firm if your recommendations are not implemented.

7) make sure there is date agreement between your answer and the case (2008 does not equal 2012). label dates on charts when appropriate. (dates change information).

8) sometimes (but not always) the recommendations could go first. this has been a strategy followed successfully by a number of consultants. also, "bullets" rather than full paragraphs can be used. however, this can be a high risk strategy if the recommendations, or the bullets, don't make logical sense, or seem incomplete given the information in the case and the rest of the case note.

9) be decisive! take a stand, based on the evidence you have gathered. i
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Project Stats: Edited

Price Type: Fixed

Project Budget: $20 to $50
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