task

Project Description:

1. technology competency. when jvc company of america, an audio and visual equip-
ment manufacturer, decided to explore sales force automation (sfa) with its 200-plus
reps, mostly working from their homes, it asked them two questions: “what would you
like to have on your desk at home?” and “what questions do you get asked?” jvc
reps wanted to be able to provide answers to their customers’ queries about purchase
orders and inventory. jvc implemented a software program that lets reps download that
information from a mainframe every day, providing them with instant information and
saving them considerable time in having to call headquarters and customers the next
day. what did jvc do right in this sfa effort, and what other things could they have
done to ensure a successful sfa implementation? for more on jvc company, visit the
company’s home page at www.jvc.com.


and a case study
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Project Stats:

Price Type: Negotiable

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