jetblue practice case study

Project Description:

write a three page paper that explains your thoughts and ideas on each of the following questions:
what are examples of jetblue customers' needs, wants, and demands?
what are the implications of these needs, wants, and demands on jetblue's marketing practices?
describe in detail the facets of jetblue's product. what does the company exchange in a jetblue transaction?
what value does jetblue create for its customers?
is jetblue likely to continue to succeed in creating and maintaining customer relationships? why or why not?
Skills Required:
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