term project

Project Description:

select two companies ( apple and google) in the same industry that are publicly traded in a us stock market (ex: nyse). you will need to use their financial statements for 2013 and 2014. the project is due the last week of class. if you have any questions please let me know.


1. compute the following financial ratios for the past two years (the formulas and explanation of each ratio can be found in chapter 13): include financial statements used

a. current ratio
b. inventory turnover
c. days inventory outstanding
d. receivable turnover
e. day’s sales outstanding
f. debt ratio
g. gross profit margin
h. profit margin (return on sales)
i. asset turnover
j. return on assets
k. return on equity
l. earning per share (basic)
m. price/earnings ratio

2. based on your numbers prepare a two to three page paper that discusses (addresses) the following:

a. description of the business and main product(s) or service? who are their major competitors? what countries do they mainly operate in?
b. liquidity. how liquid are they?
c. profitability. do they seem profitable?
d. have the ratios improved from year to year?
e. as of december 31, 2014, what are their shares trading for?
f. which company would you invest in? why?
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