Public opinion is highly influenced by self-interest and events. What are these concepts?
Answer to relevant QuestionsWhat is meant by “audience participation” in persuasion? Give some examples of how audience participation can be used. How does self-disclosure of an issue or stealing thunder potentially benefit an organization?What is the baby boomer generation, and what are some of this group’s characteristics?When the media call about an employee, what kinds of information should the public relations person provide? What other approaches can be used?Why is it important for an organization to have a website?
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