Review LOrals brand portfolio. What role have target marketing, smart acquisitions, and R&D played in growing those

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Review L’Oréal’s brand portfolio. What role have target marketing, smart acquisitions, and R&D played in growing those brands?

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Marketing management

ISBN: 978-0132102926

14th Edition

Authors: Philip Kotler, Kevin Lane Keller

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Question Posted: Jan 05, 2012 12:16 AM

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Review LOrals brand portfolio. What role have target marketing, smart acquisitions, and R&D played in growing those

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Marketing management

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