Seven months ago Sam Peters launched a chain of kiosks located in malls that sell smartphone accessories. His first kiosk was in a mall in Washington, D.C., and he is now expanding into Maryland, Virginia, and Pennsylvania. Sam’s company has grown quickly from one kiosk to 142, and he hopes to add 200 kiosks per year over the next five years. Recently, a Virginia business periodical ran an article on Sam’s business, focused primarily on whether the business was growing too fast. Sam was upset when he read the article, and he called you to vent his irritation. After he calmed down he said to you, “Tell me the truth. Is there something to what these guys are saying? I’m opening new kiosks as fast as I can. Isn’t that a good thing?” What would you say in response to Sam’s question?
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