Access the corporate web site for The Gap, Inc., which operates The Gap, Old Navy, Banana Republic, and Forth and Towne. Search the web site for information about its business processes, products, history, and so forth, and construct a business model based on what is contained on the site (use Figures 5-5 and 5-6 as a guide).

Figure 5-5

Figure 5-6

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External Agents Strategic Partners Internal Processes Strategic Management Resources and Primary Processes Markets, Customers, and Suppliers Products Resource/Support Processes Competitors