Did Mercks managers exhibit confirmation bias in their assessment of Vioxx? Discuss this question.
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Did Merck’s managers exhibit confirmation bias in their assessment of Vioxx? Discuss this question.
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The Behavioral Pitfalls box discussing Merck includes the following passage Surprisingly Mercks post...View the full answer
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Related Book For
Behavioral Corporate Finance Concepts And Cases For Teaching Behavioral Finance
ISBN: 9781259277207
2nd Edition
Authors: Hersh Shefrin
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