CVS Pharmacy has made the decision to stop selling cigarettes and other tobacco products, even though it earns an estimated $2 billion a year from these products. Visit the CVS Caremark website and examine its Code of Conduct and statements on corporate responsibility. Discuss how this decision could be presented to customers, to stockholders, and to employees. How should a pharmacy balance the health needs of its customers with the business demands of its stockholders?

In what ways could this decision increase profitibility?