What is a four-firm concentration ratio? What difference does it make to the business marketer whether this
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What is a four-firm concentration ratio? What difference does it make to the business marketer whether this ratio is 30 per cent or 70 per cent?
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Related Book For
Business To Business Marketing
ISBN: 9781526494399,9781529726176
5th Edition
Authors: Ross Brennan , Louise Canning , Raymond McDowell
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