Assign students to talk to a religious professional (e.g., minister or priest) about his views toward marketing
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Assign students to talk to a religious professional (e.g., minister or priest) about his views toward marketing to consumers based on religious preferences. What is his opinion? Does he market his religion? If so, how? Comment on whether you agree with this policy or not.
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Related Book For
Consumer Behavior Buying, Having And Being
ISBN: 9780135225691
13th Edition
Authors: Michael R. Solomon
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