What is acculturation? How does it differ from enculturation?

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Consumer Behavior Buying, Having and Being

ISBN: 978-0134129938

12th Global Edition

Authors: Michael R. Solomon

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Question Posted: Apr 30, 2018 07:16 AM

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What is acculturation? How does it differ from enculturation?

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Acculturation is the process of movement and adaptation to one countrys cultural environment by a pe...View the full answer

Consumer Behavior Buying, Having and Being

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