All projects should be aligned with their organization’s strategic plan, which includes the organization’s vision, goals, and objectives. Which of these describes an organization’s vision?

a. Conveys a larger sense of organizational purpose and is both inspiring and guiding

b. Describes short- and long-term results along with measures to determine if they have been achieved

c. Includes the organization’s core purpose, core values, beliefs, culture, primary business, and primary customers

d. Is SMART: specific, measurable, achievable, results-based, and time-specific