As a customer, think back to a recent sales presentation that you felt went well. What made
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As a customer, think back to a recent sales presentation that you felt went well. What made it good? What did the salesperson do (or not do) that most impressed you? Did you buy the product or service? What did the salesperson do that convinced you to buy from him or her?
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Contemporary Selling Building Relationships Creating Value
ISBN: 102447
5th Edition
Authors: Mark W. Johnston, Greg W. Marshall
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