On your own or with a classmate, choose one of the following goods (or choose one of

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On your own or with a classmate, choose one of the following goods (or choose one of your own). Visit the company’s website to learn as much as you can about your product and the way it is marketed. Then create a marketing strategy for developing the services to support your product and make it stand out from others.

a. True Religion jeans

b. HTC Desire smartphone

c. Sephora makeup

d. Brother printer

e. MINI Cooper car

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Contemporary Marketing

ISBN: 9781305075368

17th Edition

Authors: Louis E. Boone, David L. Kurtz

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