Explain and contrast the relevance of the concepts of social CRM and social business for an organization.

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Digital Marketing Excellence

ISBN: 9781138191709

5th Edition

Authors: Dave Chaffey, PR Smith

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Question Posted: Feb 06, 2024 02:00 PM

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Explain and contrast the relevance of the concepts of social CRM and social business for an organization.

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Both Social CRM and Social Business are strategies that organizations use to engage with their customers and stakeholders but they have different area...View the full answer

Digital Marketing Excellence

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