Explain how digital channels have altered how companies can differentiate their brands using the mix.
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Explain how digital channels have altered how companies can differentiate their brands using the mix.
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Digital channels have significantly altered how companies can differentiate their brands using the marketing mix often referred to as the 4Ps Product Price Place and Promotion Heres how Product Differ...View the full answer
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Ali Khawaja
my expertise are as follows: financial accounting : - journal entries - financial statements including balance sheet, profit & loss account, cash flow statement & statement of changes in equity -consolidated statement of financial position. -ratio analysis -depreciation methods -accounting concepts -understanding and application of all international financial reporting standards (ifrs) -international accounting standards (ias) -etc business analysis : -business strategy -strategic choices -business processes -e-business -e-marketing -project management -finance -hrm financial management : -project appraisal -capital budgeting -net present value (npv) -internal rate of return (irr) -net present value(npv) -payback period -strategic position -strategic choices -information technology -project management -finance -human resource management auditing: -internal audit -external audit -substantive procedures -analytic procedures -designing and assessment of internal controls -developing the flow charts & data flow diagrams -audit reports -engagement letter -materiality economics: -micro -macro -game theory -econometric -mathematical application in economics -empirical macroeconomics -international trade -international political economy -monetary theory and policy -public economics ,business law, and all regarding commerce
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Related Book For 
Digital Marketing Strategy Implementation And Practice
ISBN: 9781292241579,9781292241623
7th Edition
Authors: Dave Chaffey , Fiona Ellis-Chadwick
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