Select a B2C e-commerce retail industry segment such as pet products, online gaming, gift baskets, and analyze
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Select a B2C e-commerce retail industry segment such as pet products, online gaming, gift baskets, and analyze its value chain and industry value chain. Prepare a short presentation that identifies the major industry participants in that business and illustrates the move from raw materials to finished product.
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Related Book For
E-Commerce Essentials
ISBN: 978-0133544985
1st edition
Authors: Kenneth C. Laudon, Carol Guercio Traver
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