Alex wants to open a bike shop. He would like to achieve a reputation as a worthy

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Alex wants to open a bike shop. He would like to achieve a reputation as a worthy place to do business (i.e., achieve legitimacy). Make suggestions of two things he could do in each area of legitimacy.

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Entrepreneurial Small Business

ISBN: 978-1259573798

5th edition

Authors: Jerome Katz, Richard Green

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