1. What was Ricoh Canada Inc.s strategy in the past and why is it no longer sustainable?...

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1. What was Ricoh Canada Inc.’s strategy in the past and why is it no longer sustainable?

2. How competitive is the services industry?

3. How should Ricoh Canada Inc. compete in the services market?

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Exploring Strategy Text and Cases

ISBN: 978-1292145129

11th Edition

Authors: Gerry Johnson, Richard Whittington, Patrick RegnÈr, Kevan Scholes, Duncan Angwin

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Question Posted: Apr 20, 2018 09:11 AM

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1. What was Ricoh Canada Inc.s strategy in the past and why is it no longer sustainable?...

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Step by Step Answer:

1 Ricoh Canada Inc relied on what was called the lease and service model The essence of this business model was that equipment was leased on a term period and maintenance services were provided during ...View the full answer

Exploring Strategy Text and Cases

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