Which of the following would not be an objective used in the customer perspective of the balanced
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Which of the following would not be an objective used in the customer perspective of the balanced scorecard approach?
(a) Percentage of customers who would recommend product to a friend.
(b) Customer retention.
(c) Brand recognition.
(d) Earnings per share.
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Related Book For
Financial And Managerial Accounting
ISBN: 9781118004234
1st Edition
Authors: Donald E. Kieso, Paul D. Kimmel, Jerry J. Weygandt
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