When Heidi Ganahl talks with franchisees about performance expectations and measurements, what part of the management process

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When Heidi Ganahl talks with franchisees about performance expectations and measurements, what part of the management process is she describing? Why is this so important in a franchising business?

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Foundations of Business

ISBN: 978-1337386920

6th edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

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