Think about the Apple Watch. How would you describe Apples marketing mix strategy for the product and
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Think about the Apple Watch. How would you describe Apple’s marketing mix strategy for the product and its price? What does Apple do to augment its product? What type of branding strategy is Apple pursuing? What stage of the product life cycle is the Apple Watch in?Offer your opinion as to whether Apple is undertaking the appropriate strategies, given this stage of the product’s life cycle.
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Related Book For
Better Business
ISBN: 9780136679745
6th Edition
Authors: Michael R. Solomon, Mary Anne Poatsy, Kendall Martin
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