Should international marketers embrace a curative international marketing approach and accept responsibility for problems that marketing has

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Should international marketers embrace a curative international marketing approach and accept responsibility for problems that marketing has generated?

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International Marketing

ISBN: 9780357445129

11th Edition

Authors: Michael R. Czinkota, Ilkka A. Ronkainen, Annie Cui

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Question Posted: Jan 22, 2024 05:36 AM

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Should international marketers embrace a curative international marketing approach and accept responsibility for problems that marketing has

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International Marketing

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