What are the five major competitive forces present at the industry level?
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What are the five major competitive forces present at the industry level?
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The five major competitive forces that shape strategy at the industry level as identified by Michael Porter in his Five Forces Model are as follows 1 ...View the full answer
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Related Book For
International Marketing
ISBN: 9781506389219
2nd Edition
Authors: Daniel W. Baack, Barbara Czarnecka, Donald E. Baack
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