What new value was created by Linkedln's purchase of Lynda.corn, and then Microsoft's purchase of Linkedln? What advantages does Linkedln Leaming have?

Lynda Weinman, cofounder of the online learning company called Lynda.corn, says, "The first time I ever used a computer, I went to the manual to try to teach myself how to do it, and I was mortified by how it was written." Like many others, she struggled to teach herself and decided there had to be a better way.