Why is innovation the main source of competitive advantage? Can you think of any other organisational capabilities

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Why is innovation the main source of competitive advantage? Can you think of any other organisational capabilities that might also result in a competitive advantage?

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Management

ISBN: 9780730329534

6th Asia Pacific Edition

Authors: Schermerhorn, John, Davidson, Paul, Factor, Aharon, Woods, Peter, Simon, Alan, McBarron, Ellen

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