What environmental trends will affect the success of a first-class hotel chain, such as Hyatt or Sofitel,
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What environmental trends will affect the success of a first-class hotel chain, such as Hyatt or Sofitel, over the next 10 years? If you were corporate director of marketing for this type of hotel, what plans would you make to deal with these trends?
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Several environmental trends could potentially affect the success of a firstclass hotel chain like Hyatt or Sofitel over the next decade As the corporate director of marketing for such a hotel here ar...View the full answer
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PALASH JHANWAR
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Related Book For 
Marketing For Hospitality And Tourism
ISBN: 9781292363516
8th Global Edition
Authors: Philip Kotler, John T. Bowen, Seyhmus Baloglu
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