For each of these products, which industry associations would you contact for secondary data? (a) Home-delivered prepared
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For each of these products, which industry associations would you contact for secondary data? (a) Home-delivered prepared meals, (b) Handheld machine tools, (c) Replacement contact lenses, (d) Imported stationaries, (e) External storage drives, and (f) Children’s shoes.
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Industry associations are one method of obtaining direct data The...View the full answer
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Marketing Research
ISBN: 9781119497639
13th Edition
Authors: V. Kumar, Robert P. Leone, David A. Aaker, George S. Day
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