Interview five children (between the ages of eight and 12) to determine what role the family and
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Interview five children (between the ages of eight and 12) to determine what role the family and other reference group influences have had on their decision to participate in sports. Suggest promotions for children based on your findings.
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Interview Findings After conducting interviews with five children between the ages of eight and 12 to determine the influence of family and reference groups on their decision to participate in sports ...View the full answer
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Related Book For
Sports Marketing A Strategic Perspective
ISBN: 9781138015968
5th Edition
Authors: Matthew D. Shank, Mark R. Lyberger
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