Design a full-page magazine advertisement for a new brand of soft drink. The name of the new

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Design a full-page magazine advertisement for a new brand of soft drink. The name of the new drink, as well as package design, is at the discretion of the student. On a separate sheet, specify the benefits stressed or appeals made in the advertisement?

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Marketing

ISBN: 978-1439039427

11th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

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