A firm that sells word processing and spreadsheet programs has four potential customers with the following reservation

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A firm that sells word processing and spreadsheet programs has four potential customers with the following reservation prices:

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The firm's cost of production is zero, so maximizing its profit is equivalent to maximizing its revenue. To maximize its profit, should the firm charge separate prices for each product, engage in pure bundling, or use mixed bundling?

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Microeconomics

ISBN: 9781292215624

8th Global Edition

Authors: Jeffrey Perloff

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