Find a copy of a financial newspaper (Financial Times, The Wall Street Journal, Economist, etc.) and identify one company which is described in the paper that day. Using the list of issues identified in Table 1.1, what do you think would be the new operations agenda for that company?

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Table 1.1 The activities of core functions in some organizations Core functional Internet service Fast food chain activities provider (ISP) Marketing and sales Product/service development Operations Promote services to users and get registrations Sell advertising space Devise new services and commission new information content Maintain hardware, software and content Implement new links and services Advertise on TV Devise promotional materials Design hamburgers, pizzas, etc. Design decor for restaurants International aid charity Develop funding contracts Mail out appeals for donations Develop new appeals campaigns Design new assistance programmes Make burgers, pizzas etc. Give service to Serve customers Clear away Maintain equipment the beneficiaries of the charity Furniture manufacturer Advertise in magazines Determine pricing policy Sell to stores Design new furniture Coordinate with fashionable colours Make components Assemble furniture