Identify a major change in an organization with which you are familiar – preferably one in which you have been involved. Consider each of Pugh’s principles and make notes regarding the following in terms of gaining people’s commitment to the need for a new vision and associated change:

Principle 1

● Were the implications for different groupings thought out?

● What (if any) methods were used to persuade people of the need for change?

Principle 2

● Was thought given to how the changes might impact on people’s:

– Positions and prospects?

– Status?

– Power?

Principle 3

● Were the comments (supportive or otherwise) of different people and groups taken seriously and acted upon?

Principle 4

● How much effort was made to increase people’s confidence in the new vision?

● How much effort was made to identify those people and groups who were most likely to ‘spearhead’ the change?