What is big data and how is it used to help companies make marketing decisions?
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What is big data and how is it used to help companies make marketing decisions?
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Big data is a term that refers to an extremely large set of data this could be structured semistructured or unstructured data collected over time What ...View the full answer
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Related Book For
Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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