The manager of a publishing firm is looking to raise subscription numbers for her portfolio of house

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The manager of a publishing firm is looking to raise subscription numbers for her portfolio of

‘house and home’ and gardening magazines. What use could she make of external databases?

Would the costs be worthwhile? Debate the likely returns on her investment.

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Principles Of Direct Database And Digital Marketing

ISBN: 9780273756507

5th Edition

Authors: Alan Tapp

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Question Posted: Feb 02, 2024 02:03 PM

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The manager of a publishing firm is looking to raise subscription numbers for her portfolio of house

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Principles Of Direct Database And Digital Marketing

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