What is the difference between a database and a list? Drayton Bird (1989) said that by understanding

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What is the difference between a database and a list? Drayton Bird (1989) said that by understanding what a list was, marketers were some of the way to understanding a database. Do you think he is right? Explain your reasons.

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Principles Of Direct Database And Digital Marketing

ISBN: 9780273756507

5th Edition

Authors: Alan Tapp

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Question Posted: Feb 02, 2024 02:03 PM

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What is the difference between a database and a list? Drayton Bird (1989) said that by understanding

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Principles Of Direct Database And Digital Marketing

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