1. What key decisions did you make? Why did you make those choices? 2. What aspects of...
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Question:
1. What key decisions did you make? Why did you make those choices?
2. What aspects of the simulation did you find most challenging?
3. How did you cope with the high level of ambiguity in the situation? How did you handle the lack of complete information? How did you cope with the increasing levels of stress that you may have encountered during the unfolding situation?
4. What real-life situations mirror the conditions in the simulation? What product-quality crises can you relate to this one? Did firms handle those crises well or not?
Related Book For
Consumer Behavior Building Marketing Strategy
ISBN: 978-0077645557
12th edition
Authors: Delbert Hawkins, David Mothersbaugh
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